This latest acquisition complements Valtech’s broader organic growth strategy in recent years. True Clarity increases Valtech’s depth of capabilities in ecommerce and experience platforms such as Sitecore, while also adding an impressive roster of brands to Valtech’s existing portfolio, including noteworthy additions in the retail and transport verticals such as EasyJet, Dyson and ASOS, among others.
Valtech selected True Clarity due to their impressive track record in building and operating high transaction and content platforms for global consumer brands. True Clarity also brings a wealth of experience that will add to Valtech’s position as Sitecore Global Platinum partner and as the global leader in delivering great experiences and services on the Sitecore Digital Experience Platform.
“It was clear from the start that there were synergies and by welcoming True Clarity into the Valtech family, we will further improve how we service our customers, while expanding our capabilities and scope in critical areas of our business in the UK,” said Olivier Padiou, Global Chief Operating Office, Valtech. “Combining True Clarity’s Sitecore knowledge with Valtech’s expertise in, for example, Data science and Design thinking will bring improved service levels to both True Clarity’s and Valtech’s customers in the UK, while strengthening our industry reach and competitive positioning. Just like Valtech, their teams believe in a relentless focus on customers, engineering excellence, and delivering real business value early and often for clients.”
True Clarity’s founder, Andrew Davies, commented on the acquisition, “It was crucial for us to find a company that believed in the principles that we founded our company on. A place where our staff felt at home and able to carry on solving complex business problems. A place that cared deeply for its customers and the quality of work it produces. Valtech is undoubtedly that company. Their culture, people and ambition align perfectly with ours and what we were looking for. We couldn’t be more excited about our future with Valtech.”
True Clarity will join Valtech’s 2.500 employees worldwide. True Clarity’s Bristol office will increase Valtech’s existing presence in England with offices in London and Manchester and make Valtech one of the largest digital agencies in the UK.